Expert real estate photography has the right mix of color, lighting, styling, and angles to bring out the best in the property. Many people are under the impression that clicking photos are easy because the houses are stationary, capturing the true essence of a property is a challenging task. Moreover, the recent surge in mobile apps, it’s never been so important to have an attention-grabbing photo next to your listing. Unless the picture of the house is impressive, the potential buyers are simply going to scan the listing and move on to the next one. Therefore, the scope of error when it comes to clicking pictures should be minimal.
Real estate photography blunders
1) Clicking in unnatural light
Publishing poorly or overly lit property photos is one the quickest ways to turn away the potential buyers. Images clicked under natural light adds a positive look to the room. Your property image should have an ambient feeling showing the natural light coming through the windows or the balcony of the room. In photography, sunlight is your best friend because it will draw people to the property by ensuring that the room is bright and lively. Also, using too much flash negates the natural look of the image and is not acceptable in real estate photography. Therefore, select the appropriate time to shoot the images based on the location and time of the year. Shooting midday will prevent the penetration of ultra-high sunlight into the room, and you will have ample light to fill the space naturally.
2) Clicking blur photos
Focus, focus, and focus. If you find keeping your hands still while clicking pictures – use a tripod, instead of taking blur photos. Set the tripod stand at the desired angle to take crystal clear shots of the room or living area. Clear images create a positive first impression, which forms the backbone and becomes a deciding factor in buying or seeing any other property. Furthermore, a blurry photo speaks of your unprofessionalism – when you don’t have time to take sharp shots, your listing probably would contain wrong details. Avoid clicking real estate photos through a mobile camera because the quality of the images is worth sharing on Facebook or Instagram, but not for a professional purpose. Always remember – it’s your listing and the quality of the photo you share determines the future of the listing.
3) Shooting with a fisheye
Many people think that the broader area they cover in a single shot, the more features of the house they can capture. Avoid going too wide because you will come in the category of fisheye lenses. Such lenses have wide distortion, which makes removal of lines and correcting distortion a difficult task. And, in the end, the pictures will look as if they are taken by an amateur.
When it comes to real estate photography, try to avoid these mistakes and ensure you carry out proper research by testing different things with the customers.
