3D Laser Scanning Services: Sustainability Drives Innovation in Packaging Design

Virtual twin technology is a digital representation of a physical object or system that can be used to model, visualize, predict, and provide feedback on its properties and performance. It’s eloquently displayed in 3D laser scanning services.

In sustainable packaging, virtual twin technology can be used to create a digital version of a packaging design and simulate how it will perform in different scenarios, such as how it will hold up during shipping or how it will impact the environment.

This has been made possible by 3D laser scanning, allowing collaborative efforts in designing and simulating the best package with teams working on the same platform.

Sustainability is a huge factor for people in all generational demographics, including baby boomers, generation x, millennials, and Generation Z.

New research from the University of Pennsylvania shows that sustainability ranks higher than brand recognition regarding purchasing. Not only that, but studies have linked up to 80% of design decisions to a product’s impact on the environment.

Because users are willing to spend more on sustainable products, using virtual twin technology, brands can optimize their packaging designs before physically producing them, reducing the need for physical prototyping and minimizing waste.

This is backed up by new research from Accenture, which highlighted the use of the latest 3D laser scanning services to lower costs in reducing raw materials, especially during product development.

This allows brands to make more informed decisions about their packaging and choose materials and designs that will be more sustainable and efficient.

For example, a brand could use a 3D laser scan to model the environmental impact of different packaging materials and designs and choose the one with the lowest carbon footprint.

They could also use the technology to predict the performance of their packaging in different conditions, such as whether it will hold up during shipping or how it will interact with the product it is holding.

The 3D scanning services can also be used to reverse engineer packaging designs done by third parties.

The virtual twins heavily rely on 3D scanning services such as laser scanners, CMMs, industrial CT scanning, and structured light digitizers. This is followed by reconstructing a 3D model.

Final Thoughts on 3D Laser Scanning Services

Virtual twin technology, including 3D scanning, can be a valuable tool for brands looking to optimize their packaging for sustainability and efficiency, as it allows them to model, visualize, predict, and provide feedback on their packaging designs before committing to physically producing them.


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